Why the stationery industry is surviving in the face of rapidly developing technology Earlier in the summer I laid out my plan for this blog on my laptop – a few notes typed on screen, ideas to develop about the benefits (or curse?) of technology, and how would poor old paper survive in the […]
Back to School…..Back to Stereotypes?
How important are the Back to School colour stereotypes of pink is for girls and blue is for boys? The summer months are here, school term has ended and retailers have launched the all-important ‘Back to School’ season. Indeed, in the stationery world that I have been so immersed in during my buying career, “BTS” […]